This week, the turn to be featured as the best performing coin of last week (at the time of writing our Weekly Recap) goes to ABBC. The Dubai-based company, founded back in late 2017, is focused on developing solutions for the issues that riddle today’s e-commerce platforms like latency in payments, high transaction fees and limited payment options.
Despite being a very competed market, the recent release of their whitepaper caused their token to rise up in the charts, meaning that they move enough attention before launch. But what makes them different? Let’s check it out.
Shopping 2.0
It should not surprise anyone that we live in the digital era of shopping. Amazon is one of the most, if not the most valuable company in the world, becoming the new standard for shopping given its global reach, quick response and safe handling of products.
But many ask themselves if that’s the best we can do, pondering on how blockchain implementation might help both customers and merchants in the control of important data like credit card numbers and physical addresses. And that’s where projects like ABBC step in, proposing solutions that can solve these important problems without sacrificing performance in terms of time and price.
ABBC offer everything that’s needed for the creation of a completely virtual marketplace. Starting with Buyaladdin, a fully fledge digital shopping mall, where merchants can sell their products to a global audience while customers have a variety of different products available at any given time, all protected by secure blockchain protocols.
They also offer a first-party exchange, Bitstorm, tailor-made to suit the needs of every ABBC user when it comes to deposit, store, trade and withdraw cryptocurrencies (all of this, made cheaper for owners of the ABBC Coin). On top of that, they also offer the Aladdin Wallet, a multi-platform and multi-token digital wallet that contains chat messaging functions, top-level security, and supports a wide variety of cryptocurrencies.
Setting New Standards
What seems to turn ABBC into a promising project is the proposal of an all-in-one platform, where users need only to register to start buying and selling at their will, compared to current solutions where users need to create a wallet, then register it into an exchange in order to buy a certain cryptocurrency, to later spend said currency in a digital marketplace.
Despite the fact that this constant movement between platforms does not (or should not) translate into security risks, the inconvenience of switching sites so often might be a turndown for most potential users, while increasing lag times are constantly increasing and stacking the latencies of 3 platforms for a single purchase is not attractive either.
ABBC attempts to fix this, unifying the process under a single, secure umbrella that can become a new baseline for future projects in similar landscapes. And we already saw that the public seems enthusiastic by their proposal, so it will be important to follow up closely.